Step and Repeat Banners

Step and Repeat Banners

When it comes to displaying your brand there are a lot of things to consider. Just like a business card, a sign or a decal can be comprised of different elements. Your logo is definitely a key element, but also the type of ink and even the type of material used can make a drastic visual impact to your customer. There are definitely more things to consider when it comes to your display sign, decal, or banner then slapping on your logo and some text.

For our step and repeat banners we provide the option of many different variables in material. Two of the most popular choices are vinyl and fabric. And with the vinyl or fabric you still can have different weights (thicknesses) and/or materials. The benefit to having vinyl is the ability for it to be cleaned easily and also weather proof. Our premium vinyl utilizing light colors such as white. On the other hand, fabric is great for uses such as photography when glare from a flash is of concern. With fabric you can also stretch and produce a very aesthetically pleasing banner. One of our recurring customers Splendid Studio has provided us examples of both types of banners utilizing a flash. The results for the fabric vs vinyl was night and day. We do suggest those that will be using the banners for photographic purposes and/or with any type of flash opt for our polyester fabric banner display. Once again, we want to thank one of our customers Splendid Studio Booth for their side by side comparison photos that we will upload in our faq section.

We ship our banners in a way to ensure that it will arrive wrinkle free and ready to be setup immediately.  We recommend that you pack them back up the way they came to ensure continued and repeated use. A few tips to ensure the longevity of your banner:

  • Do not ever fold your banner. Instead, roll it and place it in the shipping container that it arrived in
  • If possible, avoid getting your banner wet or at least allow to dry before storing it back in its container.

3 reasons why signage is important for your business

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Signs are important to attract customers to your business. Before starting the operation of your business, you should plan on your signage. Here are the main reasons why signage is so necessary for your business.

Function

Signs act as a silent salesman. Outdoor signs tell customers what your business is all about and what product or service you are selling. It must also say why you must buy the product or service. This sign differentiates your shop from the rest on the street. Interior signs help you locate the product you are looking for.

Types

There are two types of exterior signs; one is ground mounted and the other is building mounted. Ground mounted signs are placed near a road so that it can get the attention of the moving people, whether they are walking or driving. Building mounted signs are placed on building and is intended for people who travel by foot. Ther are billboard signs and magnetic signs on vehicles as well which are used for promotion.

Marketing strategy

Signs are an effective marketing strategy. Signs containing business logos can enhance the brand image of business. Signs are used for drawing attention and announcing various promotional offers. They are also used to provide information about businesses. Unlike ads on paper or TV, signs are placed 24 hours a day and 365 days a week. So, it is a good marketing tool. If you have limited marketing budget, then the sign is a good way to market your business.

Without signage, your business won’t be known to customers. People won’t recognize your business in the middle of fierce competition without proper signage. So, you should allocate money for signage in your overall marketing budget.

Infographic by: www.fedex.com

Infographic by: www.fedex.com